Concepting

Mike Gentile

Creative Director, Motivator, Doer

Portfolio

Some of my favorites

CROSS

Revitalizing a category by creating memorable content.

IHG

News, rewards, and everything else in between.

SELLIGENT

The emotional and engaging nature of contextual marketing.

VERIZON

America's most reliable network.

BMW

Setting a new standard for performance luxury.

DIRECTV

Elevate your entertainment with mind-blowing HD.

HUSQVARNA

Hard work demands quality machines.

BUICK

Teed off the Buick Rendezvous challenge with Tiger Woods.

SPRINT

Mobile, consumers and businesses grew to love.

XBOX

Record-breaking launch campaign that made gamers go wild.

STRONGVIEW

Awarded 2014 Forrester Wave Leader for e-mail marketing.

SIRIUS

Celebrating the launch of 100% commercial-free satellite radio.

Hello

About me

Let's get to work.

Being a creative director requires a lot more than simple creativity. It includes knowing how to inspire & motivate, as much as having the insight to recognize the gems that can be nurtured into meaningful campaigns.

I've been lucky enough to leverage my creative & management skills on both the agency and media tech sides. While both cultures are different, the thread of similarity is that they both need conceptual strategists who can balance the brand's past, present & future in the final work.

At the end of the day, spotting opportunities and finding innovative solutions to marketing problems is what people that know me say I do best – regardless of the client, category, or creative medium.

The world is evolving at unprecedented speed and as my mentor once told me "You’re either new or you’re through.” So, I attribute my successes to my passion and agility. I approach each new challenge with fresh eyes and I have an unwavering commitment to doing whatever it takes to find the best possible solution. That’s what makes me a valuable member of any team.

Value Creator
Motivator
Trailblazer
Problem Solver
Humorist
Digital Marketing

500+

Projects Delivered
Print Marketing

800+

Projects Delivered
Recognition

7

Awards Won

Trust

Brands I've worked with

Let's Connect

Contact